Winston-Salem's Favorite Neighborhood Store

Everything You Need, Right Around the Corner

At Rodeo, we believe great shopping shouldn't feel complicated. We've built a store where the picks are thoughtful, the prices make sense, and the folks behind the counter actually know your name.

Rodeo retail store interior with warm lighting and curated products

Curated Just for You

Hand-picked selections that actually fit your life — no clutter, no guesswork.

New Arrivals Weekly
500+
Products In Stock
Loved by locals
Open Today

Shopping That Actually Feels Good

We've stripped away the noise and built something simple: a store where every detail is designed with you in mind.

Picked With Care

Every item on our shelves earned its place. We hand-select our inventory so you never have to sift through filler to find something worthwhile.

Always In Stock

No more ghosted cart items or endless "coming soon" signs. We keep our shelves full so you can grab what you need — today.

Real People, Real Help

Our team lives in this community. They'll point you in the right direction, answer your questions, and treat you like a neighbor — because you are one.

Warm, inviting interior of Rodeo store with wooden shelves and bright displays
Friendly Rodeo staff helping a customer in store
Est. Winston-Salem

Born on Silas Creek, Built for the Community

Rodeo started with a simple frustration: why was it so hard to find a store that just got it? A place where the selection was thoughtful but not pretentious, the prices honest, and the welcome genuine.

So we built it. Right here on Silas Creek Parkway, we created a retail space that serves Winston-Salem the way we always wanted to be served — with respect, curiosity, and a genuine interest in making your day a little easier.

  • Locally owned and operated right here in Winston-Salem
  • Inventory updated weekly with fresh, relevant finds
  • Fair pricing with zero gimmicks or hidden fees
  • Easy parking and a welcoming, stress-free environment

Browse by Category

From everyday essentials to things you didn't know you needed — explore what's on our shelves right now.

What Our Neighbors Are Saying

Don't take our word for it — hear from the people who shop here every day.

"I walked in looking for one thing and walked out with three. The staff made me feel like I was shopping at a place that genuinely cares about what they sell — and who they sell it to."
Customer photo
Michelle T.
Winston-Salem, NC
"Finally, a store that doesn't treat you like an obstacle. Friendly faces, clean space, and I always find something I didn't know I needed. This is my go-to spot now."
Customer photo
Derek W.
Winston-Salem, NC
"I love that Rodeo keeps things fresh. Every time I come back, there's something new — and the quality is consistently solid. It's become part of my weekly routine."
Customer photo
Angela R.
Winston-Salem, NC

We'd Love to See You

Whether you're stopping by for a specific find or just want to browse with zero pressure, our door is open. Here's how to reach us.

Address 3320 Silas Creek Pkwy, Winston-Salem 27103-3031
Is this your business?This is my business